Design portfolio of Jeff Hurlow

Art direction and design for good friends at dashbox.com.

Creative Direction

Direction and Design

Creative Direction and Design for Nissan Live Sets, a live concert web experience resulting in Yahoo!’s largest sales deal at $70MM.

Illustration for friends Meanest Man Contest. Drawing in response to lyrics from title track, Some People (just get off on breaking hearts).

Download free tracks by MMC at rcrdlbl.com.

Creative Direction and Management

Creative Direction and Design for the redesign of Pepsi Smash. Exploration began with analyzing user research studies and development of creative strategy. Leading a team of 3 designers, explorations and final designs were implemented to maximize programs effectiveness with core audience.

Alternate Version

Creative Direction

Art Direction and Design for a wildposting poster for Napster. The idea was to play off of ’60s era, psychedelic posters utilizing Napster’s illustration style.

Art Direction and Design for Napster house party poster.

Art Direction and Design for Napster Genre Ad Print Campaign. Illustration: Geoff McFetridge.

Creative Direction and Design for Napster trade booth designed specifically for Dew Action Sports Event. Booth had to stand out as Napster branded and serve as a location for consumers to browse application and devices.

Art Direction and Photography

Art Direction and Design

Art Direction and Photography

Design